+29%
Second-month retention
+41%
Subscription LTV
−$180K
Annual Magento cost
Problem
TasteBite's subscription food box had steady acquisition but terrible second-month retention. The team suspected the checkout and first-week experience, but they were blocked by a legacy commerce estate nobody wanted to touch.
Approach
A modern commerce experience, rebuilt subscription onboarding as a week-by-week drip, and launched a companion app with recipe content plus an AI-assisted substitution helper for ingredient swaps.
Outcome
Second-month retention rose 29%, subscription LTV rose 41%, and the team was able to deprecate their Magento estate inside six months — saving a material line item.
“Prometheas rebuilt our product without breaking our kitchen. That's genuinely the hardest thing a vendor can do for us.”
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